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Trust us to create packaging that truly represents your brand and leaves a lasting impression on your customers. Smart packaging is a CPG marketing trend that crosses over to packaging design. Serving two purposes, smart packaging technologies such as QR codes can improve the packaging experience and lead to future consumer interaction. Brands looking to match a particular time must be cautious with subjectivity in the packaging design process. Consumers may disagree with your design choice, causing your products to become vintage in their own right as it appears more like shelf-stagnant art.
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Unveiling the top 5 trends in premium packaging for 2024 - Packaging Europe
Unveiling the top 5 trends in premium packaging for 2024.
Posted: Fri, 12 Jan 2024 08:00:00 GMT [source]
Manufacture your packaging at managed facilities for top quality assurance and reliable results no matter where you are. Showcase and highlight your products on counters or store floors. Ship and protect small products and clothing with eco-friendly mailers. Keep your loose products nicely tucked, presented, and protected. Skip looking for multiple vendors and easily package your entire product line all-in-one place. Get proactive cost optimization on every project to ensure you are spending less for packaging.
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Every aspect of the packaging features some special detail to encourage fans to splurge. This can looks like a one section of an actual bamboo and it looks like a long stick of bamboo when stacked on top of each other. Inspired by Jeju’s nature and charm, the scene of Jeju’s beautiful fresh water is captured and applied to a modern and minimal block-shaped bottle. This design was awarded the grand prize at the Jeju Premium Water Bottle Design Competition, hosted by the Special Self-Governing Province Development Corporation and co-organized by Crosspoint. The ropes are one of the most important things of the object because you can chose the colors and change it by your self. Your father is fixing something in his workshop, you help your friends with apartment repairs and you teach your son to create something with his hands.
Interact Explores Sustainable Brand Design With Latest Book ‘Good Riddance’
Full of life and personality, these designs feel authentic and grounded, yet simultaneously modern and daring. Brill Coffee is a premium freeze-dried specialty coffee business launched by Joel Brilliant and Dan Rowell, founder of DSR Branding. Unlike rival instant coffee brands, it’s produced in small batches using the highest quality specialty beans, so is more expensive.
In some cases, variable listing fees effect position on this list; however only highly-regarded firms are accepted through our review analysis. Soapbox Gin is a brand based on the story of 1960s housewife Joan Holdship. Wanting to break from the traditional housework routine, she created her own bathtub method gin with homegrown fruits.
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Toys or craft beer labels are classic examples of packaging that incorporates this style. The company sells fruit and vegetable powders—nutritional supplements. Instead of printing elaborate designs, they decided on colored cardstock that speaks for their products.
Kloo Coffee Combines Minimalist and Maximalist Aesthetics with Perfect Harmony
Some of them may even send you samples of their products that you can touch or test. It’s a good idea to get in touch with the print designers directly to discuss the details and clear up any technical doubts. Launched in Dalston in 2012 as a reaction to Coca-Cola’s domination of the London Olympics, Dalston’s calls itself “soda with integrity”. Each flavour is music-player themed, and features such cultural callbacks as boomboxes, turntables atop hi-fi components, and cassette tapes.
Brill Instant Coffee by DSR Branding
Deep Hypnosis presents Travarica, a unique type of brandy infused with local aromatic herbs. With its amber color and distinctive taste, this brandy offers a hypnotic journey back to sunlit meadows of aromatic plants. Benefit from expertly engineered solutions designed to save you as much time and money as possible.
Designspiration
Guízar’s labels recreate the masks of some of the most famous and recognisable wrestlers.
We love how this innovative package design is minimal in both style and substance. “Crafted in the USA since 1868… Naturally” is their tagline and their packaging reflects that. From cleaning products to spices to beauty products, Watkins packaging has an old-timey feel.
"The aim was to provoke discussion and pave the way for innovative thinking about how packaging design can appeal to more senses than sight." Thirst paired the autumnal colour palette with a simple wordmark that gives a nod to the island’s Viking heritage. When it came to applying the fluid watercolour design to the bottle, the texture was printed on both sides of the transfer, enabling it to be viewed through the distortion of glass and liquid.
Since retro covers many eras, a vintage design can include one or more of the other packaging design trends. Those whose brand identity latches onto proprietors of the 1920s may cross-pollinate stylistic typography with a minimal design. Brands looking to identify with the 1950s may include flat colors, thick fonts, and “to-die-for” messaging. Maximalism is a more recent trend in the product design industry that involves everything in excess. These “more is better” packaging designs have more frills, bright colors, flourishes, and clashing patterns to give consumers a feast for the eyes.
Procter and Gamble recently released reusable, refillable packaging for several of its most popular products including Pantene, Cascade, Tide, Crest, Ariel, and Febreze. These reusable packages are as attractive as they are functional, a smart move in encouraging consumers to ditch the single use plastics. Tic-Tacs took advantage of already having a tiny, multitudinous, Minion shaped product with their Minion line, released along with the wildly popular Minions movie. The limited-edition candies featured collectible, Minion shaped packaging, and yellow tic-tacs emblazoned with those adorable Minion faces.
This playful product packaging for the Runak beer brand targets gluten-intolerant connoisseurs of craft beer, while paying homage to the Runak family’s Celtic heritage. This design project is the work of Shillington student Oriane Rigard-Cerison. With hundreds of thousands of inspirational images in its archives, and more being added every day, we couldn't not include Pinterest on this list.
They’re simple in design but do a great job spreading awareness of their campaign which includes recipes, real-life hero profiles and the #DoleHero hashtag. Aluminum cans have long been recyclable, but we’ve all seen the devastating images of sea creatures caught in the plastic rings that hold six packs together. The “Snap Packs” use an adhesive to hold the cans together and 76 percent less plastic than traditional six pack rings.
Not only have they solved a decades old problem for the six pack, they’ve done so with a clever design that connects the cans to showcase their logo in a clever, attractive way. Sometimes, in order to look at the problem from a new angle, you just need a little snack. Bright packaging of bars literally illustrates the idea that a tasty and healthy snack can turn everything upside down.
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